Next Meeting


SMPTE Philadelphia Section Meeting Notice
Guests and Non-members Welcome

Tuesday, February 13th, 2018
6:30 PM – Refreshments  (courtesy of Evertz)
7:00 PM – Presentations

Admission Fee:
No charge

Special Events Room  (use Tour Entrance)
1200 Wilson Drive
West Chester, PA 19380

Michael Valentino – Master Control Mgr., QVC


Presentation: “Moving Master Control and Asset Management to the Cloud”

Part 1: Linear Master Control playout from the cloud. A brief history of the evolution of Master Control that makes moving to the cloud feasible. A review of the effects, requirements, possibilities and planning required to make this a reality, reviewing the use case of a facility running dozens of channels 24/7 from the cloud, with live events, time delay and rebroadcast.

Part 2: Feeding the machine. An overview of master control and OTT media prep (MAM) workflows enhanced and enabled in the cloud. Optimizing workflows to deliver your S3, D4 and other OTT content. In today’s OTT world every platform wants a different touch applied to the encoding, the packaging, and the metadata. Using the work completed for linear to drive packaging and ad insertion, along with metadata standardization and transformation, minimizes the effort to deliver multiple formats to multiple destinations.

Part 3: Full Tilt MAM. Bring MAM to your production suite. An overview of some challenges in production and solutions and tools in Cloud based MAM to ease the load. Enrich your production workflow with smart application of artificial intelligence tools, a look at the future that is already here.

Presenter: Wesley Thiessen – Sr. Solutions Architect, Evertz Microsystems

Mr. Thiessen is a graduate of the Southern Alberta Institute of Technology Broadcast Electronics program. When he started in live and post production with Umatic for offline, DVE’s that took ½ rack per channel and could heat your home, digital video was transmitted in parallel, archives had paper logs and reels on a shelf and telecines had flying spots.

He worked in archive management with Masstech for ten years, managing LTO (and other) libraries, before moving to product management with an encoding/ transcoding/ streaming video company. Five years ago, he joined Evertz. Wesley managed a Joint Master Control installation that encompassed everything from the Master Clock and IRDs to the ATSC encoder and all the SDI devices and file based workflows in between.

Most recently Wesley has been involved on the Solutions Architect team at Evertz with the first 24/7 multichannel broadcast master control project now playing all of Discovery Networks’ USA content from the Cloud, as well as major installations of Media Asset Management for international and domestic content delivery for broadcast and OTT delivery, streamlining automated delivery of more than 10,000 assets per month in nearly 100 formats and packages.

********************** PLEASE RSVP *********************
To help us plan for refreshments and seating, let us know if you’re coming to the meeting. Please RSVP your attendance in advance to Steve Tadzynski at with the names of those attending, your contact info, and your affiliation no later than noon on February 12th.

At the large QVC sign on Wilson Drive (see photo), bear to the left for the Studio Tour and Store. After the turn, you will see a large parking lot on the left and the QVC building on the right (see photo). Park in the lot and walk across to the Tour Entrance. Sign in at the security desk and you will be escorted to the Special Events room.


🖨 Meeting Notice PDF

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