October 2010 Meeting

SMPTE Philadelphia Section Meeting Notice
Guests and Non-members welcome

Tuesday, October 12, 2010

West Chester, PA

Bruce Jacobson – QVC

QVC screenshot

Presentations: IT Integration Into the Broadcast

Increasingly, technology traditionally associated with IT is finding its way into the Control Rooms and Operations Centers of many broadcasters. QVC, as both a retailer and a broadcaster, is in a unique position to make real-time programming decisions based on activity in its Call Centers and Distribution Centers.

Jim Marquette, Manager of Project Engineering at QVC will describe some of the IT-based tools QVC uses to influence the live show and will also describe some of the technology QVC is deploying to enable tapeless workflow in support of multi-platform programming.

Sony will demonstrate the wireless live logging capability of the XDCAM-HD 422 camcorder product. Real-time logging metadata such as clip title, clip comments and clip time code-based markers can be added while recording is taking place. Metadata is entered via WiFi from a notebook computer logged into the XDCAM camcorder. All Metadata is recorded on the optical disc media. This metadata is married to the full resolution (and proxy) essence and can be retrieved at every stage of the production and editing process, all the way through archive. This kind of technology is increasingly necessary to support tapeless workflow.


Jim Marquette is the Manager of Broadcast Project Engineering, responsible for the design and implementation of all broadcasting infrastructure found at QVC. Jim is a 22 year veteran of QVC.

Joe Perecman is a Sales Support Engineer (SSE) and Manager for Sony Professional Solutions of America. Joe’s technical concentration is in Storage and MAM products including XDCAM and HDCAM.


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